3 years ago we took the decision to decline all invitations to absent Tea Tastings. This was a difficult decision. But we were convinced it was necessary to the integrity of our business and our teas.
So it was something of a surprise to hear this week that we were involved in not one but two Tea Comparison Tastings!!
On each occasion we knew of the event only after it was over (still not sure how they got hold of out tea?!)
On both occasions we won hands down, so inevitably this asks us should we reconsider our 3 year-old decision?
Well, probably not. We remain committed first to quality and fundamentally believe that deserves our presence.
But you never know. I have to keep an open mind and the lesson learnt this week is to keep evaluating, invite challenges and always be ready to look again.